3 Reasons why Schools are encouraged to go into Blogging

In recent years, blogging as a digital content creation is making an astronomical wave in the global digital community. The reason being that blogging is all-encompassing.

With blogging, one can connect easily to the global community, lend a voice to a global challenge, promote personal offers as well as monetize talent and experience.

Even with the advent of social media and other digital content platforms, the place of blogging is not yet dispensable and might not likely be in the future.

The recent Statista report shows that there are close to two billion blogs currently hosted online, with additional thousands of blog being launched daily.

The reason for this geometric leap in the number of individuals and groups going into blogging is because of its huge potential returns.

Reports have it that websites with attached blogs have over 434% more indexed pages. Marketers are now seeing blog as an important part of their ad strategy.

Hence, it will amount to losing out if today’s educational institutions are not blogging.

While there are a lot of things to gain blogging, in this post, I show you 3 ways blogging can profit schools and why they must buy into blogging as a digital content creation.

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#1. Blogging is a huge source of second income for schools

In this day of macroeconomic collapse, leading to high cost of running business, schools must find a way to add to their regular income. And blogging remains the best platform for schools to create a second income.

Schools stand in a good opportunity to make it blogging. Checkout this post to see how it works.

#2. Blogging enhances schools’ global brand visibility.

What the conventional advertising cannot do for schools or any organization, blogging does it in no time and at a less or no cost.

Schools that have embraced blogging as part of their ICT engagement policy, understands the importance of producing quality and relevant contents that connect to the global audience. And once that is done, there is no better way to promote the school brand before the global community.

#3. Blogging helps to inculcate digital literacy consciousness in the school

Blogging is one of the digital content creations, a component of digital literacy. When schools embrace blogging, they have created an avenue for both teachers and students to develop digital skills. Here teachers and students are involved in designing as well as creating contents, thereby increasing their digital literacy engagement.

Blogging also offers a distant learning platform for students. Teachers can always direct students to blog posts as part of their distant learning and home work engagement.

Schools that are not yet blogging are missing out from huge income base and global connection. With adequate training and commitment, every school can start blogging.

We help to create a blogging platform for schools. We also train teachers and students on blogging.

Wish to learn more? Join our 30-day Teacher-Blogger Challenge here!